Founded in 2000, the East End Film Festival is one of the UK’s largest film festivals. An annual multi-platform festival held in London, the EEFF presents a rich and diverse programme of international premieres, industry masterclasses, free pop-up screenings and immersive live events. The EEFF’s mission is to discover, support, and exhibit pioneering work by global and local independent filmmakers, and to introduce viewers to innovative and challenging cinematic experiences.
Attracting an annual audience of more than 30,000, the EEFF has established itself as a major international film festival situated at the heart of London’s most dynamic quarter, hosting an active year-round programme as well as producing its own fringe festival in CINE-EAST, a day of completely free cinema across 100 East London venues. Committed to the work of first and second time directors, the annual EEFF showcases more than seventy features film screenings, several short film programmes, and a variety of cross-arts events and industry activities across a six day festival. The EEFF’s established awards system includes: Best Film (reserved for first and second features); Best Documentary; Best UK Short Film; and the EEFF Short Film Audience Award. Featuring in the jury for EEFF2012 will be industry experts Dexter Fletcher, Sandra Hebron, Adrian Wootton and Joe Wright.
The EEFF boasts large audiences, ever-increasing industry support, high levels of international press coverage, and a large and incredibly diverse range of partnerships with organisations such as Amnesty International, Sheffield Doc/Fest, World Pride, Digital Shoreditch and Film London. As the only film festival operating in the Olympic zone during the Olympic period, the festival will be receiving unprecedented levels of attention in 2012, and will be showcasing films to diverse, engaged audiences in record numbers.
EEFF 2012 takes place 3rd – 8th July 2012 for more details visit http://www.eastendfilmfestival.com/