Creatabot

Creatabot is a project that connects, promotes and supports creativity. Based in Medway, UK.

The Value Triangle and measuring the value of culture by Jane Ayres

P1030561The Big Cheese  (Photo by Jane Ayres)

Earlier in the month I attended a conference about using the arts to regenerate East Kent coastal towns, a topic dear to my heart, after spending 4 years as Marketing and Outreach Co-ordinator for University Centre Folkestone (which, sadly, is no more).  Listening to the speakers made me realise that I was still angry and upset about the loss of UCF (and I did make my feelings public, and then had a bit of a rant in the ladies loos afterwards!).  However, I learned a lot from the conference, and one of the speakers, when discussing the way that the arts and culture are measured and valued, referred to a concept called The Value Triangle, which I had not heard of before.

The phrase, it appears, originates from John Holden, an associate at the independent think tank Demos and a visiting professor at City University, London, who has been involved in numerous major projects with the cultural sector ranging across heritage, libraries, music, museums, the performing arts and the moving image.  We were shown a You Tube clip taken from the PARTicipate Conference in Belfast, which questioned and explored how the value of culture and arts impacts on the regeneration of Belfast. John Holden describes models of cultural value, and the value triangle of intrinsic, instrumental and institutional value. He then went on to discuss social return on investment and measuring change.

http://www.youtube.com/watch?v=f2QPHapOlSI

Having previously written a post for Creatabot on valuing art https://creatabot.co.uk/2013/05/12/twenty-dollars-worth-of-art-please-by-jane-ayres/ I found this quite fascinating.

The topic is one I will doubtless continue to explore.  The relationship between artists, and how they value themselves and are valued by others, is an important issue, especially when arts council budgets continue to be cut and so many are struggling to survive.

I had my first short story published in a UK magazine at the age of 14. I got £10 and will never forget how it felt to have earned what seemed a lot of dosh for something I had enjoyed producing.  This was 1974 and normally I would have needed to work for 9 hours washing up and waiting on tables in my cousin’s café to earn that much (My Saturday job). No wonder the life of a writer seemed a glamorous option!  Oh, how naïve I was….

Other links:

http://www.belfastcity.gov.uk/culture/participate.asp

To find out more about Jane’s writing and publishing experiences, go to her blog www.janeayres.blogspot.co.uk

Her recent e-book, Beware of the Horse, is available from Amazon.

http://www.amazon.co.uk/Beware-of-the-Horse-ebook/dp/B00BEJTDUE/

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About futureme50

Writer http://www.janeayres.blogspot.co.uk/

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